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With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

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Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

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MSL U.S. Appoints Pescatore to Lead Health Practice

MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

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  • Gen-Z-Summit-spotlight.jpg

    Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

    Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

    Continue Reading
  • rebecca-grant-web.jpg

    Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

    Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

    Continue Reading
  • bailey-spotlight.jpg

    MSL U.S. Appoints Pescatore to Lead Health Practice

    MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

    Continue Reading

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01.18.19

Helena Norrman joins Kekst CNC as Partner and JKL as Managing Director

Helena Norrman will become a Partner at global strategic communications firm Kekst CNC. She will also be appointed the new Managing Director at JKL, the Nordic branch of Kekst CNC.

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09.06.16

Publicis Consolidates Its Regional LeoComm PR Offices under the MSLGROUP Brand

Publicis Communications has consolidated its six-office LeoComm PR network in the Middle East under the brand of MSLGROUP, its strategic communications and engagement firm. ...

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04.10.24

Publicis Groupe Names Umesh Nair as Managing Partner of MSL Malaysia

Nair will report to Tan Kien Eng, CEO of Publicis Groupe Malaysia

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