Skip to main content

What’s new at MSL

With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

cannes-lions-2024-spotlight.jpg

MSL Named a Finalist for 22 Cannes Lions

Out of 26,753 entries to the Cannes Lions International Festival of Creativity this year, MSL is proud to claim a finalist spot alongside the best work in the industry, with 22 shortlisted campaigns across the globe.

Continue Reading
Gen-Z-Summit-spotlight.jpg

Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

Continue Reading
rebecca-grant-web.jpg

Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

Continue Reading
  • cannes-lions-2024-spotlight.jpg

    MSL Named a Finalist for 22 Cannes Lions

    Out of 26,753 entries to the Cannes Lions International Festival of Creativity this year, MSL is proud to claim a finalist spot alongside the best work in the industry, with 22 shortlisted campaigns across the globe.

    Continue Reading
  • Gen-Z-Summit-spotlight.jpg

    Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

    Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

    Continue Reading
  • rebecca-grant-web.jpg

    Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

    Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

    Continue Reading

Filter all news

02.24.21

MSL U.S. Wins Two Innovation SABRE Awards

MSL U.S. clients were honored with SABRE Innovation Awards at the PRovoke North America Summit on February 24, 2021.

Continue reading

02.24.21

MSL Launches Operations in South Korea

MSL has launched operations in Seoul, South Kora. MSL Korea will offer a full suite of communications services with particular expertise in Corporate Communications and Reputation Management, Crisis Management, and Influencer Marketing

Continue reading

02.17.21

MSL U.S. Names Shreya Mukherjee Chief Strategy Officer

MSL announced today the arrival of Shreya Mukherjee as its new Chief Strategy Officer. Mukherjee will lead the agency’s strategic offering in influence to support its world class portfolio of brands and continued innovation in the communications industry....

Continue reading

01.13.21

MSL U.K. Launches New Data-Driven Technology Platform, MSL Belief Stack

MSL U.K. has launched a new data-driven insights tool, the MSL Belief Stack. The MSL Belief Stack uniquely measures audiences’ deep-help Beliefs and Values with over one million data points provided by the leading target audience company GlobalWebIndex (GWI).

Continue reading

10.20.20

MSL Clients Pampers and Vicks Win Big at the Global SABRE Awards

MSL clients Vicks and Pampers were awarded Global SABRE Awards at the 2021 PRovoke Global Summit.

Continue reading

08.13.20

MSL U.S. Launches Influencer Diversity Commitments

MSL will create opportunity and support equity and education for BIPOC influencers through its leading influencer marketing offering, Fluency.

Continue reading

What can we do for you?

With offices in over 40 countries and 2,000 employees globally,
we're ready to help with whatever you need.

Reach out the team