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What’s new at MSL

With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Optimum Selects Publicis O1 As Agency of Record

O1 to Handle National, Regional and Local Creative, Media, PR and Production for Optimum with a Focus on Driving Brand Awareness and Consideration Among Consumers

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MSL and Clients Lead Nominations at the 2024 Innovation SABRE Awards

Celebrating innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients lead in Innovation SABRE Awards nominations, with 21 shortlisted campaigns.

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Inspiring Breakthrough Ideas: Most Contagious 2024

The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators. Here are our takeaways.

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  • optimum-spotlight.jpg

    Optimum Selects Publicis O1 As Agency of Record

    O1 to Handle National, Regional and Local Creative, Media, PR and Production for Optimum with a Focus on Driving Brand Awareness and Consideration Among Consumers

    Continue Reading
  • in2-sabre-2024-spotlight.jpg

    MSL and Clients Lead Nominations at the 2024 Innovation SABRE Awards

    Celebrating innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients lead in Innovation SABRE Awards nominations, with 21 shortlisted campaigns.

    Continue Reading
  • most-contagious-spotlight.jpg

    Inspiring Breakthrough Ideas: Most Contagious 2024

    The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators. Here are our takeaways.

    Continue Reading

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12.23.21

Publicis Groupe Elevates Liza Zhang to Managing Director of MSL China

Publicis Groupe announced the promotion of Liza Zhang, General Manager - MSL Shanghai and Guangzhou to the role of Managing Director - MSL China.

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12.07.21

MSL Named to PRWeek’s 2021 ‘Best Places to Work’ List

MSL U.S. is honored to be named a Best Place to Work by PRWeek.

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12.06.21

MSL Study Reveals Racial Pay Gap in Influencer Marketing

Research paints a sobering picture of the present state of influencer marketing and delivers imperatives for brands and agencies to drive change

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09.15.21

New Vaccine Mandate: A Chance to Bridge Workforce Divides

Separate vaccine policies for frontline and office workers creates an unintentional divide. The new federal vaccine mandate gives leaders a chance to reunite their employees. Kelly Jankowski, MSL U.S. MD Corporate Practice, shares five ways to seize this moment.

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07.26.21

MSL Bolsters Executive Team, Names Lisa Talbot Chief Client Officer

Lisa Talbot joins MSL U.S. as Chief Client Officer

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