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With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

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PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.

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Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

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  • Social Media Week - Eri Blog _Spotlight Image.jpg

    Defining Success in the Next Era of Social Media: Insights from AdWeek Social Media Week

    Adweek’s Social Media Week is a premier event that brings together marketers, creators and industry leaders to explore the latest trends, technologies and strategies shaping the future of social media, branding and digital storytelling.

    Continue Reading
  • crisis-comms_spotlight.jpg

    PRWeek Crisis Comms Conference 2025: The Only Constant in Life is Change

    Being prepared for a crisis – and knowing how to respond before, during and after one – is critical to the value we bring clients as comms professionals – especially during a time when it seems the only constant in life is change.

    Continue Reading
  • Nicole Messier - Website Spotlight Crop.jpg

    Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

    Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

    Continue Reading

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10.01.24

Natasha Vuppuluri Named PRSA Chicago’s Professional of the Year

Natasha Vuppuluri was honored as Professional of the Year at PRSA Chicago’s annual Skyline Awards on Thursday, September 26.

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09.05.24

MSL U.S. Names Matt Zavala Chief Creative Officer

With experience across every facet of earned, content, social, experiential and production, Zavala will manage the agency’s creative strategy, big idea programming and visual design team while inspiring creative innovation throughout the entire agency to deliver brilliance for every client.  

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08.12.24

MSL Asia Pacific reveals The Women’s Forum Barometer, Asia Pacific Edition in partnership with The Women’s Forum

MSL Asia Pacific announced the release of the latest Women’s Forum Barometer, Asia Pacific, which brings together recent research, disaggregated data and responses from citizens across 10 different countries, with a focus on Australia, China, Japan and Korea.

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07.19.24

Breaking Through With Food Media

With seemingly endless pickle-flavored snacks and tomato fashion collections making a resurgence in media, how do food brands cut through the clutter and make headlines? MSL attendees learned all about best practices at PRSA Chicago’s food-focused panel earlier this month.

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07.16.24

Diana Littman Named to PRWeek’s 2024 Power List

Today, PRWeek published its 2024 Power List, a prestigious annual list of the 50 most influential leaders in the PR industry – and MSL U.S. CEO Diana Littman has climbed to #37.

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06.21.24

MSL Wins Seven Cannes Lions at the 2024 Festival

MSL was awarded seven Cannes Lions at the 2024 Cannes Lions International Festival of Creativity, recognizing the agency's best-in-class creative work on the global stage.

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