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What’s new at MSL

With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

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Meaning-making, Humor and the Brain at Most Contagious 2025

The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators.

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MSL and Clients Named Finalists for 11 Innovation SABREs

Recognizing innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients named finalists for 11 Innovation SABRE Awards.

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  • Nicole Messier - Website Spotlight Crop.jpg

    Nicole Messier Named Managing Director of MSL U.S. Corporate Reputation Practice

    Nicole Messier joins MSL U.S. as Managing Director of our U.S. Corporate Reputation practice. She brings a wealth of experience in strategic communications from previous agency and corporate roles.

    Continue Reading
  • Nost Contagious - Website Spotlight Crop.jpg

    Meaning-making, Humor and the Brain at Most Contagious 2025

    The Most Contagious Conference is an industry-leading creative conference, highlighting industry-shaping trends, strategies behind some of the world’s best campaigns and perspectives from global leaders and innovators.

    Continue Reading
  • In2 SABRE finalist Spotlight Crop.jpg

    MSL and Clients Named Finalists for 11 Innovation SABREs

    Recognizing innovation and excellence in content creation, data and analytics and other digital and creative work, MSL and its clients named finalists for 11 Innovation SABRE Awards.

    Continue Reading

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07.19.24

Breaking Through With Food Media

With seemingly endless pickle-flavored snacks and tomato fashion collections making a resurgence in media, how do food brands cut through the clutter and make headlines? MSL attendees learned all about best practices at PRSA Chicago’s food-focused panel earlier this month.

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07.16.24

Diana Littman Named to PRWeek’s 2024 Power List

Today, PRWeek published its 2024 Power List, a prestigious annual list of the 50 most influential leaders in the PR industry – and MSL U.S. CEO Diana Littman has climbed to #37.

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06.21.24

MSL Wins Seven Cannes Lions at the 2024 Festival

MSL was awarded seven Cannes Lions at the 2024 Cannes Lions International Festival of Creativity, recognizing the agency's best-in-class creative work on the global stage.

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06.18.24

MSL Named a Finalist for 22 Cannes Lions

Out of 26,753 entries to the Cannes Lions International Festival of Creativity this year, MSL is proud to claim a finalist spot alongside the best work in the industry, with 22 shortlisted campaigns across the globe.

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03.28.24

Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

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03.21.24

Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

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