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With a legacy spanning over 50 years, we understand better than anyone else how influence works. Check out our progressive views and agency news.

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Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

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Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

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MSL U.S. Appoints Pescatore to Lead Health Practice

MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

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  • Gen-Z-Summit-spotlight.jpg

    Ad Age Gen Z Summit: The Path to Connecting with One of Marketers’ Most Critical, and Mercurial, Groups

    Gen Z is notorious for the skepticism with which they treat brand overtures and campaigns. By learning what they value and what they see as honest and engaging, companies can pass their test. MSL attended Ad Age's Gen Z Summit and is sharing some core ways brands can do just that.

    Continue Reading
  • rebecca-grant-web.jpg

    Publicis Groupe UK Appoints Rebecca Grant to Dual Role as CEO of UK Influence Practice and Chief Client Officer for EMEA Influence Practice

    Rebecca Grant has been appointed as CEO of Publicis Groupe UK’s influence practice and chief client officer for the company’s Influence practice across EMEA, in a newly created combined role.

    Continue Reading
  • bailey-spotlight.jpg

    MSL U.S. Appoints Pescatore to Lead Health Practice

    MSL U.S. has elevated Bailey Pescatore to Managing Director of its Health practice. In this role, she will drive growth across the pharma, devices, hospitals and consumer health brand sectors while building new and innovative solutions for healthcare communications.

    Continue Reading

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08.10.20

Publicis Groupe further expands its offering in New Zealand

Launches one of the largest global PR and Integrated Communications networks, MSL

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05.28.20

MSL named PRovoke Media’s Consumer Agency of the Year

With a long tradition of delivering high-impact work, MSL U.S. has been named SABRE 2020 Consumer Agency of the Year by PRovoke Media (previously known as The Holmes Report)....

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04.15.20

Knowing Your Audience the Key to Communicating During Covid-19

Find out how brands and businesses should be responding to the current climate – and what’s next – according to Herd MSL’s group managing director, Skye Lambley. It is astounding to think about how much has changed in such a short period of time. The challenges brands and companies faced two m...

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04.07.20

MSL Czech Republic Appoints Radek Vitek as Head of Brand Reputation

Vítek will cover both classical PR and communication in social networks and influencer marketing

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11.21.19

Publicis Groupe appoints Margaret Key as Chief Executive Officer, MSL APAC & MEA

November 21 2019 – Publicis Groupe today announced the appointment of Margaret Key as Chief Executive Officer, MSL, Asia Pacific, Middle East and Africa.  In her new role, Key’s responsibilities will include leading the MSL agenda across the region while overseeing all MSL global client...

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11.20.19

Margaret Key Appointed Chief Executive Officer, MSL APAC & MEA

Industry veteran Margaret Key has been appointed Chief Executive Officer, MSL, Asia Pacific, Middle East and Africa. Key will the MSL agenda across the region while overseeing all MSL global clients and key strategic initiatives across talents and capabilities, with a view to continue strengthening MSL’s presence across markets and within the region.

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