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MSL’s Pascal Beucler to Lead PR Jury at Dubai Lynx Awards (MENA)

Wed, 01/13/2016

Pascal Beucler to lead the PR Jury as its President

PARIS, 13 January 2016 ; The Dubai Lynx Internation Festival of Creativity announced today that Pascal Beucler , chief strategy officer at Publicis Groupe’s strategic communications and engagement company, MSLGROUP, will lead the PR Jury for this year’s Dubai Lynx Awards.

The awards ceremony will close the 10th annual Dubai Lynx International Festival of Creativity, part of Lions Festivals and Middle East and North Africa’s (MENA) must-attend creative communications industry event. In advance of the awards night on 9th March 2016, the seven-strong jury will evaluate entries from across the Middle East and North Africa (MENA). The full jury will include senior representatives from a variety of agencies.

Of his appointment, Pascal said “The MENA region has shown an amazing vitality in the past ten years, offering a bright, creative and fresh perspective on our fast-changing industry. I am thrilled to have been appointed as the president for the PR Jury, particularly the year the Dubai Lynx turns 10! Also, the focus on African creativity, with its rich cultural heritage and diversity, will help us identify the challenges and opportunities of this emerging giant.”

About Publicis Groupe - The Power of One

Publicis Groupe [Euronext Paris FR0000130577, CAC 40] is a global leader in marketing, communication, and digital transformation. Active across the entire value chain, from consulting to creation, and production, Publicis Groupe offers its clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world. Publicis Groupe is organized across four Solutions hubs:

Publicis Communications, Publicis Media, Publicis.Sapient and Publicis Health . These 4 Solutions hubs operate across principal markets, and are carried across all others by Publicis One. Publicis One is a fully integrated service offering making the Groupe’s expertise available to all clients, under one roof. Present in over 100 countries, Publicis Groupe employs nearly 80,000 professionals.

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