EVP, Global Lead, P&G and MSL Fluency
New York, NY, USA
Rema Vasan is a global marketing professional with over two decades of brand-building experience across the client and agency sides of the business. She has leadership experience with Procter & Gamble, Pfizer Consumer HealthCare, GlaxoSmithKline Consumer Healthcare and Unilever. Rema currently serves as the Global Client Leader for P&G at MSL, leading Communications for brands such as Pampers, Always, Tampax, Bounty, Charmin, Puffs, Vicks, Pepto-Bismol and Oral-B. Her focus is to leverage her integrated brand building experience to realize the power of Influence for these brands. Whether it’s Always #EndPeriodPoverty, Vicks #TouchofCare or Pampers #StinkyBootyDuty, Rema champions powerful content that generates consumer conversation and business impact.
Rema also leads MSL Fluency, our unique, end-to-end and global influencer marketing capability that supercharges influence with seamless efficiency and effectiveness. With Rema's leadership, MSL Fluency is transforming our influencer marketing approach by marrying human intelligence with best-in-class technology and AI to deliver business impact for clients.
Rema was named a Campaign Digital 40 Over 40 honoree and was a jury member in the PR category for the 2017 Cannes Lions Festival. Rema is from India and has lived & worked in Asia, Europe and North America. She is a citizen of the world and speaks several languages. An advocate for the advancement of women in leadership, Rema has mentored and continues to mentor aspiring female leaders all over the world.