Director, MSL China
Based in Beijing, Allen leads a team to manage the corporate communication of several MNCs such as United Technologies Corporation (UTC), Otis, Johnson & Johnson Medical Company and brand communications for several pharmacy companies including Novartis, Roche, Ipsen, Vicks,etc. Allen also provides strategic communication consultancy for China’s leading e-commerce platform - jd.com. Allen has rich experience in corporate communication, crisis management and social media communication. The clients he has served include Microsoft, IBM, ACI, McAfee, Texas Instruments, Flextronics, etc., this provided him with the ideal opportunity to become really knowledgeable about the B2B, high-tech and pharmacy industry, the local market and China media environment.